Welcome to week 3 of Socially Sublime. In this edition, you’ll be able to vote for which you think is the best use of social media out of the 5 (in this case 6, because I’m breaking my own rules) options on show. Enjoy!
1. CONNOR DE PHILLIPPI SHARING THE LOVE
Following Connor De Phillippi’s victory in the VLN 4 alongside Land-Motorsport teammate Christopher Mies, the excellent GT Report wrote up a great recap of the race with words from the American racer himself included.
Connor’s support of independent blogs is top notch and he never hesitates in using social media to both his and the GT racing community’s benefit. I’ve said it before on our interview with him, and I’ll say it again: More people need to take a leaf out of his book and actively promote the sport through social media. he’ll continue to grow his support in Europe thanks to his openness and attitude towards ordinary fans and those who just write about the sport just because they love it.
Until the US wakes up and supports him, he’ll still have us Europeans on-side!
2. WILLIAMS AND RENAULT F1 PUB QUIZ
In F1’s social media world, it’s usually Renault pulling out all the stops to provide the entertainment. Obviously they’re involved in this one, but it was Williams who kicked things off with the ‘pub quiz’.
Have a little browse on their Twitter feed or click on the conversation above if you want to have a little chuckle!
3. AUDI TEAM ABT AND RENAULT E.DAMS TITLE RACE BANTER
The Formula E drivers championship went down to the final race of the season at Battersea Park, London. With the gap between leaders Sebastien Buemi and Lucas Di Grassi so slim, a good qualifying session was going to be pivotal to getting the win.
Shortly after Buemi leapt to the top of the qualifying timesheets, Renault e.dams tweeted the news. Audi’s Team ABT then took one final dig at the French team by questioning whether the lap was achieved with a Fanboost.
Eventually, the race went down to a fastest lap shootout thanks to Di Grassi taking Buemi out at turn 1 of the very first lap. The Brazilian threw down the gauntlet with a 1:27.037, but realistically that was never going to be quick enough. Particularly with the number of safety cars early on allowing for the championship-leading pair to pit, preserve energy, and exit the pits into zero traffic.
Buemi then went out and started his very own fastest lap contest, setting a 1:26.056 and a 1:24.582. The closest Di Grassi got was a 1:24.9, but Buemi put the title race out of doubt as he set 1:24.150. Di Grassi got out of his car at that point and gave up the chase, knowing he wasn’t going to be able to beat the time set by the Swiss.
4. RED BULL’S LITTLE SWIPE AT KIMI RAIKKONEN
This kind of speaks for itself.
5. VW RALLYTHEWORLD – #RALLYPOLAND
VW’s RALLYTHEWORLD account keeps on coming up with the goods. It must be a lot of fun working on their social media department…
More creative video clips from their vault!
FIA WORLD RALLYCROSS RAISING AWARENESS
Rallycross is still somehow a bit of an unknown entity to a hell of a lot of people; this despite the massive crowds it draws at its events. They’ve not lost touch with those unable to follow the sport around the world though. The World Rallycross championship’s account is excellent at keeping fans in the loop.
It’s a sport I keep meaning to pay more attention to but somehow keep on missing. It provides some of the finest racing you’re ever likely to see and showcases some immensely talented drivers who’re skilled across many different terrains and weather conditions.
Their account likes to give you time to prepare for watching the events and gives you 10 minute warnings prior to it starting so that you don’t miss anything. It’s the small things that make a big difference sometimes.
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